Rent A Dress media launch

Comments (2) Fashion

* Photographs by Jane Leeย *

Last week, I did the PR and hosted the launch of Rent A Dress – a new startup business by solo female entrepreneur Shuen.

A lot of people asked whether i’m old friends with Shuen but i just met her face-to-face a few months ago! She randomly emailed me sometime last year saying she’s a blog reader of mine and asking what i thought about this idea she had – which was to rent out designer gowns and cocktail dresses to girls in Malaysia – and i gave her my honest opinion on how i thought it was a great idea and that she should go for it!

Four or five months later, she emails me again saying she’s been working on it and plans to launch soon and i was like, “Wow you’ve been working hard! Good girl!” We ended up sharing resources to save cost for both our start ups, and i was very happy to be involved with her launch in Publika last week ๐Ÿ™‚

27-KINKYBLUEFAIRY-RENTADRESS-KL

We had most of the fashion and lifestyle media attend, along with fashion designers, personalities, and some of Shuen’s closest friends.

10-KINKYBLUEFAIRY-RENTADRESS-KL

16-KINKYBLUEFAIRY-RENTADRESS-KL

Miss World Malaysia 2010 Thanuja Ananthan, DJ/host Patricia K, Rent A Dress founder Shuen, me!, and Miss Universe Malaysia 2013 Carey Ng.

We’re all wearing dresses from Rent A Dress, with brands ranging fromย Badgley Mischka, Alice & Olivia, Marchesa Notte, David Meister, Halston Heritage, and many more. The one i’m wearing is from Halston Heritage, for rent at RM200.

22-KINKYBLUEFAIRY-RENTADRESS-KL

Ena Sommers, Syomir Izwa, Shuen and i

1-KINKYBLUEFAIRY-RENTADRESS-KL

Sarah Lian, and Calvin Chong from Tatler mag

 

3-KINKYBLUEFAIRY-RENTADRESS-KL

HUG from Zoe of Tongue in Chic

4-KINKYBLUEFAIRY-RENTADRESS-KL

Me, Zoe, Amanda and Justin

2-KINKYBLUEFAIRY-RENTADRESS-KL

With one of my oldest designer friends, Justin Yap <3 His dresses always make me feel like a WOMAN

9-KINKYBLUEFAIRY-RENTADRESS-KL

Check out Carey’s pout meowrrrr

8-KINKYBLUEFAIRY-RENTADRESS-KL

12-KINKYBLUEFAIRY-RENTADRESS-KL

11-KINKYBLUEFAIRY-RENTADRESS-KL

13-KINKYBLUEFAIRY-RENTADRESS-KL

5-KINKYBLUEFAIRY-RENTADRESS-KL

Blogger Rebecca Saw, and Nadine from The Star

6-KINKYBLUEFAIRY-RENTADRESS-KL

21-KINKYBLUEFAIRY-RENTADRESS-KL

Host and founder of Cocktail Solutions Lexie, with Shuen

18-KINKYBLUEFAIRY-RENTADRESS-KL

The details on Shuen’s dress was lovely!

29-KINKYBLUEFAIRY-RENTADRESS-KL

Thanu, Sarah and i

20-KINKYBLUEFAIRY-RENTADRESS-KL

Patty’s cRaZy EyEzzz (i have one from every event XD)

31-KINKYBLUEFAIRY-RENTADRESS-KL

Sweet Ee, Shuen and i

24-KINKYBLUEFAIRY-RENTADRESS-KL

Thanu is wearing vintage glass earrings from KinkyBlueFairy ๐Ÿ˜€ ๐Ÿ˜€ ๐Ÿ˜€

32-KINKYBLUEFAIRY-RENTADRESS-KL

Chelle from Fat Spoon, who just launched her new cookbook;
and Jane, the photographer of all these pix you’re looking at!

14-KINKYBLUEFAIRY-RENTADRESS-KL

Patricia is wearing this dress from ABS by Allen Schwartz *which you can rent for RM250*

15-KINKYBLUEFAIRY-RENTADRESS-KL

19-KINKYBLUEFAIRY-RENTADRESS-KL

Shuen with models wearing dresses also from RAD

23-KINKYBLUEFAIRY-RENTADRESS-KL

Singer Chelsia Ng and i. She’s convinced me to take up horse-riding with her.
Let’s hope i can wake up at 6am this Friday!!

26-KINKYBLUEFAIRY-RENTADRESS-KL

Details on Carey’s dress. You can rent it for RM220 *here*

25-KINKYBLUEFAIRY-RENTADRESS-KL

Me with the lovely Sri Azni from WW mag.
She is so cute i just wanna keep her in a little box and carry her around with me.

30-KINKYBLUEFAIRY-RENTADRESS-KL

SweetEe basically helps me organise EVERYTHING in KinkyBlueFairy :p

28-KINKYBLUEFAIRY-RENTADRESS-KL

Shuen and i, congrats girl!

+ + + + +

www.rentadress.com.my
www.facebook.com/rentadress.com.my

 

2 Responses to Rent A Dress media launch

  1. Mie says:

    Great concept. Thanks for creating such a chances for customer. Would love to have it for my future function.

    Love n hugs

  2. […] Mei Sze and i. I thought we looked rather fantabulous if i do say so myself. My couture dress is made by my friend and award-winning Malaysian fashion designer Justin Yap, from Rent A Dress (whom i emceed the launch for). […]

Leave a Reply

Your email address will not be published. Required fields are marked *