* Photos by Jane Lee @ www.hellojanelee.com *

I went for a Levi’s® event last week not knowing what it was for but just going anyway, cos they always set up interesting and fun events which usually have lots of media friends i know attending.

We each had pictures of ourselves taken, to insert into a caption contest Levi’s had specially for us.

Everyone in full concentration cos Choon told us a Macbook air, iPad air and iPhone 5S were up for grabs.
Serious prize-giving going on!

Clouds, Joleyn from Levi’s, and i

The event was held at Malt & Leaf at The Roof.

SueAnn and Ethan DIY-ing their ice kacangs. We all got to keep the tin cups 😀

Happy Susu with her ice kacang

Claudia, Susu, and i. So graceful we are.

Kar Mun from Levi’s talking about the new collection that allows us to keep cool while donning denim.

I guess Levi’s finally figured out that denim might slowly decline in preference especially during the hottest months we have here! From April onwards, Levi’s will be launching a collection that’s made using their latest COOLMAX® technology.

The collection has COOLMAX® fibers that create a cooling effect, helps maintain body temperature balance, enables proper body ventilation, while ensuring comfort and motion simultaneously.

I had such hair envy for the model with the ginger afro

Levi’s will be having a Keep Cool Campaign where a Keep Cool Cart will be making an appearance around major malls throughout Malaysia from April to May 2014. You get to win surprises from the Keep Cool Cart so look out for it!

The Levi’s peeps choosing the winners for the giveaway that day

William won an iPad Air!

This girl won an iPhone 5S

And SueAnn won a Macbook Air!!!!

She must’ve grinned for 20 minutes non-stop, or maybe for the rest of the day! 😀 😀 😀

I think my photographer fancies this model

OH HAI it’s me with A FACE

Before we left, we each got to blindly pick a ball from the Keep Cool Cart to see what we’d win!
I got green! It was a denim basket for which i could keep all my toys in haha.

Ha, for once you see everyone queuing up patiently instead of rushing off cos everyone wanted their turn!

Claudia really wanted blue.

There will also be an online contest for 30 days where daily prizes from Levi’s will be given out. Just snap a pic of yourself in front of any Levi’s Keep Cool store window and complete the sentence “Keep Cool and _______ ”

For more info, visit www.levi.com.my or Levi’s Facebook Page.

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