Zardozë is a new Singaporean label that was just founded in August last year, and newly launched in Malaysia just last Wednesday! The brand is inspired by the majestic elegance of Persian culture, along with its royal art of hand-crafted embroidery. Hence, you can expect pieces which have embellishment in high detail on the finest hand-picked fabrics, all designed by a team of culturally-diverse designers.

Their SS13 collection is inspired by American painter Mark Rothko (for his rigorous attention to colour and simplified use of form) and porcelain china (for its beautiful motifs). Elaborate patterns are married with texture; by using embossing, embroidery techniques and the weaving of beads and ribbon. The SS collection will be available for sale from end of this month.

Below are pictures from the RTW Holiday collection, called Resonance. I love this lookbook so i posted more pics heh >>

Since the holiday season is about being all sparkly, you’ll notice a lot of handcrafted sequins, beading and crystals on the pieces.

They’re all such FUN pieces saying “TAKE ME OUT TO PLAY AND PARTY!”

Besides lookbook pix, i took lots of my own pictures at the fashion show they held at Marini’s on 57 last week >>

I’m always up for something colourful AND sparkly!

I really liked this dress too… it has fringe beading that swished as she walked that made it absolutely desirable.

Ooh i love this white dress from their SS13 collection…

(Pic of me thanks to Vanessa)

Models with Zardozë Creative Director John Paul Rangel

John Paul’s profile is really interesting – he was shortlisted as a finalist for the Parsons Designer of the Year (2011) and has worked with notable fashion houses like Michael Kors, Narciso Rodriguez, and Max Mara. He’s also acted as a consultant for brands like Alexander Wang, Theyskien’s Theory and Marc Jacobs. A real fashion-lover at heart this one!

Vanessa and Pamela Chong in Zardozë

Closing up on the details on Pam’s dress

Zardozë is now available at Robinsons, The Gardens and Parkson Pavilion.
You can also purchase from their website www.zardoze.com 

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